<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>constant. Blog</title><description>Opinions about marketing, in plain English.</description><link>https://constantmarketing.com/</link><item><title>How to tell if your marketing is actually working</title><link>https://constantmarketing.com/blog/how-to-tell-if-your-marketing-is-working/</link><guid isPermaLink="true">https://constantmarketing.com/blog/how-to-tell-if-your-marketing-is-working/</guid><description>You don&apos;t need a degree or a dashboard. You need four straight answers every month.</description><pubDate>Wed, 21 Oct 2026 00:00:00 GMT</pubDate></item><item><title>9 questions to ask before you sign a marketing retainer</title><link>https://constantmarketing.com/blog/questions-before-you-sign-a-marketing-retainer/</link><guid isPermaLink="true">https://constantmarketing.com/blog/questions-before-you-sign-a-marketing-retainer/</guid><description>A retainer is a monthly commitment. Before you sign one, get answers to these nine questions in writing.</description><pubDate>Wed, 21 Oct 2026 00:00:00 GMT</pubDate></item><item><title>ROI does not mean &quot;Ran Out of Ideas&quot; (but we get why you&apos;d think so)</title><link>https://constantmarketing.com/blog/roi-does-not-mean-ran-out-of-ideas/</link><guid isPermaLink="true">https://constantmarketing.com/blog/roi-does-not-mean-ran-out-of-ideas/</guid><description>Return on investment is a simple idea that agencies make complicated. Here is what it actually means, and how to get a straight answer.</description><pubDate>Wed, 21 Oct 2026 00:00:00 GMT</pubDate></item><item><title>You didn&apos;t start a business to become a marketer</title><link>https://constantmarketing.com/blog/you-did-not-start-a-business-to-become-a-marketer/</link><guid isPermaLink="true">https://constantmarketing.com/blog/you-did-not-start-a-business-to-become-a-marketer/</guid><description>Why marketing keeps landing on the owner&apos;s plate, and what to do about it.</description><pubDate>Wed, 21 Oct 2026 00:00:00 GMT</pubDate></item></channel></rss>